THE GREAT MULLARD MAGIC BLOG

 'What are the Wild Waves' saying was such a catchy little phrase, everyone was jumping on the bandwagon after Igranic's clever dodge,  here you can see a 1922 advert by British Central Electrical whose similar take is "What are the Air Waves Saying.

Well, here we are, a New Year and New Year resolutions ready to be broken.   The sale season is in full swing as I found whilst being dragged around yesterday and saw the following sign! All that remains to be said is to all of you is do enjoy a happy and prosperous 2016 and remember to buy your radio and collectable needs throughout the year from  MULLARD MAGIC ................ or..................... THE OTHER MULLARD MAGIC

Well, we have all heard about it and it's surprising how much some people have to say on the subject too.   Have you ever wondered what happens when you cryo treat valves, well, Telefunken knew all about this and produced a film for 1930's cinema goers to show what happens to the valve . As you can see, a rapid reduction in temperature causes the valve to reach for it's scarf and additionally makes it very grouchy so that when it grabs the electrons that comprise the signal it amplifies, it does so in a very rough and unkind...

Coils for TRF sets are an interesting thing from the early days of radio and one enterprising manufacturer, Igranic labelled their coils with the epithet "What are the wild waves saying". Today of course we think of this as a romantic imagining of those radio waves oscillating through the air and coming into the house through that gap under the pantry door. But, in actuality, this isn't the case because this tag line was an early example of "celebrity marketing", you know the sort of thing, an aftershave named after a "celebrity" so that the aspirational can emulate the smell of...

Slinky is a toy that  was invented and developed by naval engineer Richard T James 1943 and first shown to the waiting World  at Gimbels department store in Philadelphia USA in November 1945. Not surprisingly, the toy was a hit, selling its entire inventory of 400 units in ninety minutes. James and his wife  Betty manufactured Slinky and several related toys such as the Slinky Dog and Suzie, the Slinky Worm. In 1960, James' wife Betty became president of James Industries, and, in 1964, moved the operation to Hollidaysberg Pensylvania In 1998, Betty James sold the company to Poof Products, Inc.. Slinky was originally...